Blue Apron

About Blue Apron

Blue Apron is a meal kit delivery service focused on providing convenient, high-quality meal solutions without the need for a subscription. With over 530 million meal kits shipped, the company aims to make dinner preparation faster and easier while maintaining a dedication to quality ingredients and recipes.

Products & Services

Meal Kits:Classic recipes with perfectly portioned ingredients for home cooking.

Dish by Blue Apron:Ready-to-eat meals that are delicious, nutritious, and quick to prepare (as fast as 5 minutes).

Assemble & Bake:One-pan meals requiring minimal preparation, designed for ease and convenience.

Blue Apron+:A membership program offering a 30-day free trial, free shipping on every order, exclusive perks, and access to Tastemade+.

Specialties

Meal Kit Delivery Ready-to-Eat Meals Convenient Cooking Solutions Quality Ingredients

Funding History

Debug: View Raw Funding Data

#	Type	Amount Fields	Date Fields	Investors
1	RT: ATM Equity Offering T: - FT: ATM Equity Offering	A: 70000000 MR: - FA: up to $70 million FAN: 70000000	D: 2023-02-10 FD: 2023-02-10	1 investors

ATM Equity Offering Latest

2023-02-10

$70.0M

1 investor (Pro only)

Growth Metrics

+45%

Employee Growth

YoY

3.2x

Funding Growth

Last Round

12

Markets

Operating

10K+

Customers

Active

View 3 more growth metrics with Pro

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Mock Up

Team & Leadership

J

John Adler

SVP/GM

Recent News

Blue Apron Announces New Product Launch

2 days ago

Company unveils innovative solution to transform the industry, expanding market reach and capabilities...

Leadership Team Expands with Industry Veteran

1 week ago

New executive brings 20+ years of experience to accelerate growth and strategic initiatives...

Company Recognized as Industry Leader

2 weeks ago

Receives prestigious award for innovation and customer satisfaction in competitive market...

Key Competitors

C1

Competitor Alpha

Series B · $50M raised

C2

Competitor Beta

Series C · $120M raised

C3

Competitor Gamma

Series A · $25M raised

C4

Competitor Delta

Seed · $10M raised