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goeasy Ltd.

Finance - Non-Prime Consumer Lending ~500 employees
Founded
--
Employees (Est.)
~500
25 leaders known
Total Funding
$7.9B
Funding Rounds
18
Last Funding
2025-10-31

About goeasy Ltd.

goeasy is a leading non-prime consumer lender in Canada with a vision to provide everyday Canadians a path to a better financial future. Their mission is to assist individuals denied credit by traditional financial institutions by offering access to credit and helping them improve their credit scores to eventually qualify for prime lending rates.

Products & Services

easyhome:Retail division offering a lease-to-own alternative for brand-name furniture, appliances, and electronics.
easyfinancial:Provides a suite of lending products including unsecured and secured personal loans up to $150,000, available online and through over 400 retail locations across Canada.
LendCare:Point-of-sale financing division enabling approximately 11,200 merchants to offer consumer lending and buy-now-pay-later options.

Specialties

Non-prime consumer lending Unsecured and secured personal loans Point-of-sale financing Lease-to-own retail solutions Financial education and credit improvement

Funding History

Debug: View Raw Funding Data
# Type Amount Fields Date Fields Investors
1 RT: Debt
T: -
FT: Debt 		A: 1400000000
MR: -
FA: 1.4 billion
FAN: 1400000000 		D: 2025-10-31
FD: 2025-10-31 		1 investors
2 RT: Senior Unsecured Notes Offering
T: -
FT: Senior Unsecured Notes Offering 		A: 450000000
MR: -
FA: US$450 Million and C$175 Million
FAN: 450000000 		D: 2025-08-20
FD: 2025-08-20 		-
3 RT: Debt
T: -
FT: Debt 		A: 400000000
MR: -
FA: US$400 million of Senior Unsecured Notes and C$100 million of Senior Unsecured Notes
FAN: 400000000 		D: 2025-08-12
FD: 2025-08-12 		-
4 RT: Debt
T: -
FT: Debt 		A: 450000000
MR: -
FA: US$450 million and C$175 million
FAN: 450000000 		D: 2025-08-12
FD: 2025-08-12 		-
5 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 400000000
MR: -
FA: US$400 million
FAN: 400000000 		D: 2025-04-01
FD: 2025-04-01 		-
6 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 400000000
MR: -
FA: US$400 Million
FAN: 400000000 		D: 2025-03-25
FD: 2025-03-25 		-
7 RT: Debt
T: -
FT: Debt 		A: 400000000
MR: -
FA: US$400 million
FAN: 400000000 		D: 2025-03-25
FD: 2025-03-25 		-
8 RT: Debt
T: -
FT: Debt 		A: 400000000
MR: -
FA: US$400 million and C$150 million
FAN: 400000000 		D: 2024-11-04
FD: 2024-11-04 		-
9 RT: Debt
T: -
FT: Debt 		A: 400000000
MR: -
FA: US$400 million
FAN: 400000000 		D: 2024-10-21
FD: 2024-10-21 		-
10 RT: Senior Unsecured Notes Offering
T: -
FT: Senior Unsecured Notes Offering 		A: 350000000
MR: -
FA: US$350 million and C$150 million
FAN: 350000000 		D: 2024-10-21
FD: 2024-10-21 		-
11 RT: Debt
T: -
FT: Debt 		A: 200000000
MR: -
FA: US$200 million
FAN: 200000000 		D: 2024-07-25
FD: 2024-07-25 		-
12 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 200000000
MR: -
FA: US$200 million
FAN: 200000000 		D: 2024-07-22
FD: 2024-07-22 		-
13 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 150000000
MR: -
FA: US$150 million
FAN: 150000000 		D: 2024-07-22
FD: 2024-07-22 		-
14 RT: Debt
T: -
FT: Debt 		A: 550000000
MR: -
FA: $550 million
FAN: 550000000 		D: 2024-07-19
FD: 2024-07-19 		9 investors
15 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 400000000
MR: -
FA: US$400 million
FAN: 400000000 		D: 2024-02-23
FD: 2024-02-23 		-
16 RT: Debt
T: -
FT: Debt 		A: 400000000
MR: -
FA: US$400 million
FAN: 400000000 		D: 2024-02-20
FD: 2024-02-20 		-
17 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 400000000
MR: -
FA: US$400 million
FAN: 400000000 		D: 2024-02-20
FD: 2024-02-20 		-
18 RT: Senior Unsecured Notes
T: -
FT: Senior Unsecured Notes 		A: 550000000
MR: -
FA: US$550 million
FAN: 550000000 		D: 2023-11-28
FD: 2023-11-28 		-
Debt Latest
2025-10-31
$1.4B
1 investor (Pro only)
Senior Unsecured Notes Offering 2025-08-20
$450.0M
Debt 2025-08-12
$400.0M

View 17 more funding rounds with Pro

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Growth Metrics

+45%
Employee Growth
YoY
3.2x
Funding Growth
Last Round
12
Markets
Operating
10K+
Customers
Active

View 3 more growth metrics with Pro

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Team & Leadership

D

David Ingram

Executive Chairman

D

Donald K. Johnson

Chairman Emeritus

D

David Appel

Independent Director

K

Karen Basian

Independent Director

S

Sean Morrison

Independent Director

H

Honourable James Moore

Independent Director

View 22 more team members with Pro

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Recent News

goeasy Ltd. Announces New Product Launch

2 days ago

Company unveils innovative solution to transform the industry, expanding market reach and capabilities...

Read more →

Leadership Team Expands with Industry Veteran

1 week ago

New executive brings 20+ years of experience to accelerate growth and strategic initiatives...

Read more →

Company Recognized as Industry Leader

2 weeks ago

Receives prestigious award for innovation and customer satisfaction in competitive market...

Read more →

View 2 more news articles with Pro

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Key Competitors

C1

Competitor Alpha

Series B · $50M raised

C2

Competitor Beta

Series C · $120M raised

C3

Competitor Gamma

Series A · $25M raised

C4

Competitor Delta

Seed · $10M raised

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Company Details

Website
goeasy.com
Industries
Finance - Non-Prime Consumer Lending
Company Size
~500 employees (est.)

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Technology Stack

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